Starting and growing a business that challenges the status quo

Entrepreneur and trailblazer in the medical device space, my guest, Benjamin W. Bobo, MBA, CEO of Cerenetex, recognizes that every business situation presents different challenges, providing him the ability to add value based on his ability to analyze the situation at hand, devise solutions, and work with and through others to accomplish goals. Ben is an evangelist for innovation, turning nebulous ideas into market-ready technologies that will revolutionize patient care and positively impact therapeutic outcomes.