Business Growth Café

Part 2: Matt Everitt, CEO of World of Dance,'s Career Journey

In this episode of Business Growth Cafe, we will explore Matt Everitt, CEO of World of Dance,’s journey from CFO for a PR agency, marketing executive, business coach, and entrepreneur that led him to his current position, and the best advice he ever received early on that shaped his business future.

World of Dance: the ups and downs of growing a sustainable entertainment business

This week in the Cafe, Matt Everitt, CEO of World of Dance, joined us to discuss the ups, downs, and growth strategies for a sustainable business whose primary product is entertainment, building a platform that inspires people to come together and share this common passion.

It’s time to establish your competitive intelligence program

In this Business Growth Café episode, I explore the reasons and recommendations as to why you should establish a competitive intelligence program.  Don’t wait until it’s too late to react to a competitive attack or strategic move.  It’s time to be proactive with gathering and analyzing competitive insights.

 

Customer Personas and Customer Journey Mapping, are they part of your business strategy?

Lauren Feehrer, Founder and President at LoyaltyCraft Consulting joins me, your host, CMO and Brand Strategist, Angelo Ponzi at the Business Growth Café to discuss the importance of developing these key, strategic tools to help you become more competitive and develop sustainable growth for your business.

The importance of using market research to define your strategies for business growth.

At the Café, Jenny Dinnen, President of the market research firm, MacKenzie Corporation joined me to discuss the importance using market research to truly know your customer, define market opportunities and product strategies to create sustainable business growth.

Selling your business? Planning to exit? Wondering what your business is worth?

Cary Potter, Chief Valuation Officer of Deal Valuation joined me, Angelo Ponzi at the Business Growth Café, where we discussed the good, bad and ugly truths about selling your business and the steps you can take to prepare yourself for a higher valuation.

We live, and die, based on our ability to persuade. Is this a skill you need to improve?

Being effective at persuasion requires you to become an active listener regardless of who you are speaking with.  In this interview at the Business Growth Café with author, Jeff Tippett, of Unleashing Your Superpower: Why Persuasive Communication Is The Only Force You Will Ever Need, we breakdown the difference between Manipulation and Persuasion in order to move people, as well as discuss tips you can implement for you and your team to become masters of persuasion.

Passion, determination and rock and roll all played a part in the success of building an apparel brand

Dirtbag Clothing’s CEO, John Alves’ core values have remained the same - work hard to hone your craft and believe in yourself even when others doubt you. In this podcast, we discuss what it means to be Dirtbag and how a decision to get into the clothing and lifestyle business 23 years ago, changed his life’s passion.

How Pedego CEO turned a love for biking into a worldwide business

CEO and co-founder of Pedego Electric Bikes joined me, Angelo Ponzi, at the Business Growth Café to discuss how he helped transform a lifelong love of bicycles and a dislike of hills and headwinds into the #1 electric bike brand.

The decision to sell or exit your company is not an easy one. If you’re ready or even thinking about it, this is the podcast for you!

 JJ Richa, CEO of Business Vision Advisory and me, Angelo Ponzi your host at the Business Growth Café and fractional CMO, discuss how business owners early on in their company’s growth need to focus on building their valuation and the establishing the foundation of planning their exit strategies.