Business Growth Café

How important is brand building for a nonprofit? With Dawn Reese, CEO, Wooden Floor and Maricela Rios, CEO, Human Options

April 4, 2019

Marketing is marketing, for both profit and nonprofits alike.  So, how important is brand building for a nonprofit?  Extremely! Let me ask a question, as a leader of a nonprofit are you segmenting your messages to your various audiences? After all, there is no one-size fits all approach when it comes to messaging.  Are your approaches to marketing as effective as you’d like?  Generating awareness, interest and donations? Well, listen in as I ask these and many more questions about the business of building a nonprofit in our special, third episode with Maricela Rios, CEO, Human Options and Dawn Reese, CEO, The Wooden Floor at the Business Growth Café.