Angelo Ponzi is a Fractional Chief Marketing Officer and Brand Strategist. He has over 25+ years of business experience in sales, marketing, branding, strategic planning and market research. His senior level expertise includes developing and directing comprehensive market/product plans, branding and communications plans and strategic business planning for a variety of business-to-business, financial, consumer, medical, package goods, general retail, restaurants and high-tech clients.
He has led both small and large teams at global, national, regional and start-up companies, as well as worked with products in all stages of their lifecycle, from inception to implementation. Previous positions have been on both the client and advertising agency sides of the business giving him a unique understanding of his client’s business operations, sales, marketing and communications needs.
He is also co-founder of the Center For Business Growth. Visit: www.centerforbusinessgrowth.com to lean about this organization.
Learn more at theponzigroup.com.
Chase Geiser Digital Ad Man, of Cube, LLC. joined me at the Cafe this week to explore approaches to developing a social media strategy and campaign, as well as the tactics for different markets and audience segments.
While we tend to think of sales and marketing as the drivers of growth, the reality is, there are multiple factors that can impact the growth of a business. Internal factors such as operations, finances, HR, along with external pressures from competition, the economy, technology, politics and the environment can all take their toll on growth strategies.
Join us every Tuesday from 12:30 - 1:00 PM at the Business Growth Café, where we select from a menu of topics that can impact business growth. We’ll explore influences, barriers, challenges and opportunities with experts from a wide variety of disciplines that can directly and indirectly impact your growth strategies and offer insights and actionable steps you can incorporate into your business.