To build a success-driven culture for your business and your employees you need the tools to measure the impact of each employee’s contribution to the success of your business. And, compensation and performance practices for small, high-growth and mid-size companies is a necessity for today’s workforce. Join me, Angelo Ponzi and Tim Silvera, President of Optimum Comp Advantage at the Business Growth Café to explore the value and benefit of performance-based compensation strategies for both the company and employee.
Magazine advertising is alive and well in today’s digital world! With Christopher Schulz of Orange Coast Magazine
You’ve heard it...print is dead! Not so fast buckaroo! Magazine advertising is alive and well in today’s digital world especially when it comes to specific audience segments. When building any strategic communications plan you need to know your audience and how they consume information. President and Publisher Christopher Schulz of Orange Coast Magazine join me at the Café for an in-depth discussion on why print and events are strategic channels of communication in today’s digital world. Don’t miss out, subscribe today at businessgrowthcafe.com or your favorite podcasting platform.
Is Poor Communication Costing Your Brand Money? With Jayson Duncan, Chief Storyteller at Miller Farm Media
Is poor communication costing your brand money? Are you confusing your prospects and even worse, your customers as to what your brand stands for? Does your brand’s story or message focus more on the rational aspects of your brand or do you have a deep emotional connection with your audience? Jayson Duncan, Chief Storyteller at Miller Farm Media joined us to discuss how to take your storytelling to another, more strategic level to ensure your communications are truly communicating!
Sales (and marketing of course) are the engine that drive business growth. Rich Cocuzzo, CSL, Founder & President of Sales Velocity Advisors joined me at the Café on Tuesday, February 19th to discuss on unlocking the potential of your sales team by focusing on People, Process and Performance. For insights on determining the right strategy to achieve your goals and overcome the obstacles you might face on the road to success, this conversation is a good place to start.
The Business of Non-Profits! With CEOs Dawn Reese of The Wooden Floor and Maricela Rios-Faust of Human Options
Two of Orange County’s leading non-profit CEOs, Dawn Reese of The Wooden Floor and Maricela Rios-Faust of Human Options joined me at the Café this week to discuss how strategy, financial stability and leadership is essential to the growth and sustainability of a non-profit. You can join us too, download this show on your favorite podcast platform.
Exploring the importance of employee benefits as a business strategy! With Elena Viera of Wood Gutmann & Bogart
Hiring the right people for your business is a challenge. Retaining those people becomes even more challenging, especially in today’s employment environment. What is the right mix of employee benefits you offer to attract and retain top talent? In depth discussion with Elena Viera, Vice President, Director of Client Information with Wood Gutmann & Bogart.
What are the Most Important Factors to Consider When Developing Your Digital Plan? With David Mistofsky, Director of Strategy at Rhythm Agency
How effective is your digital strategy? Want answers? David Mistofsky, Director of Strategy at Rhythm Agency joined us in the Café to answers these questions and many more such as: Do you include Facebook, LinkedIn, Twitter, Instagram, Pinterest, YouTube or the other numerous digital channels to deliver your messages in your strategy and how effective are they?
In thinking about growing your business, what keeps you up at night? Sales? Marketing, your employees? The needs and expectations of your customers? Finance? Or, maybe it’s all of these! Planning for growth is easy, it’s the implementation that’s the hard part. And, sticking to the plan is even harder. In this episode of Business Growth Cafe, Angelo Ponzi discussed ideas keep your business moving in the right direction.
Think Locally for Global Expansion! With JoDawn Whitlock-Karnowski, Global Marketing Director of UPS Capital
How do you define your customer’s journey, and why is it important to do so? Why should you think locally to expand globally? JoDawn Whitlock-Karnowski, Global Marketing Director of UPS Capital, joined us in the Café to discuss these topics and more.
What aspects of your business keep you up at night? This week's episode features selected highlights of 2018 Business Growth Cafe show guests answering this question.