Using Public Relations to your Strategic Advantage

The world of public relations has changed and my guest, Amy Levy, Founder and CEO of Amy Levy Public Relations has changed too.  Not only in the way she runs her business but the types of services she provides her clients.  

Listen in as Amy shares her decades of experience from her big agency days in New York to the successful twenty years and counting with her own business.  She shares some wonderful insights on the work she does for her clients and I'm sure you'll walk away with ideas of how they might help drive business for your company.

Are you an active listener?

Be honest with yourself. Have you ever been the person who interrupts or feels the need to take over a conversation? Not really listening and just waiting for the opportunity to grab hold of the conversation and interject what's on your mind?  Is that a conversation?

What is the cost of not being a good listener?  Mistakes at work, family issues, losing friends?

Good, active listening is a soft skill you need to develop, as it's essential in your life's every aspect.

Join me, Angelo Ponzi, at the Business Growth Café this week as we explore the dos and don'ts of being a good listener.

Are you healthy, wealthy, and wise?

You’ve heard the saying…healthy, wealthy, and wise.

Interestingly, so many people I speak to say they understand and it’s "wise" words to live by, but many have just not taken them to heart.  And, in many cases, when they do, it’s a little too late.

Well, today, I have Scott Sage, President of Sage Financial Innovations, to help us think a little differently when it comes to wealth strategies and to ensure you are healthy, wealthy, and wise enough to enjoy whatever end goal you have in mind.

Let’s Talk Brand

Unless you have been hiding under a rock or sitting in your bedroom staring at a wall, you’ve heard the term Brand or Branding.

Now depending on who you’re talking to, what a brand stands for or how you leverage it in your business to differentiate and build a relationship with your customers, well that is the question.

Today on the show I have Bronson Ma, Chief Creative Officer at Bronson Ma Creative to talk about brand and brand building.

The Business of Christmas

Do you love Christmas?  Santa Claus? Presents?  Decorating your house? Tree?  Caroling in the neighborhood…Christmas cookies…my absolute favorite. 

Fun and memorable times…whether you’re thinking of your childhood or those of your children.

Now imagine if you could have Christmas year-round? It sounds like fun! 

Joining me at the Cafe this week is Mike Sterling, President of Dekra-Lite Industries, a commercial Christmas company, to talk about the business of Christmas. 

Using a Ghostwriter to Write your Book

How many of you want to write a book?  How many of you started writing a book or two, but never finished.  I hate to say it, but I fall into the latter category. 

I have spoken to so many people that think about writing a book, get overwhelmed, and it never gets from your head to paper. 

That's where a ghostwriter comes in.

Today I had a great conversation with Laura Gale, Ghostwriter on how a ghostwriter can help get your idea onto the page, the process of publishing and so many other insights.  It's a lesson to get your idea from your head to a published book.

Please join us for a stimulating conversation.

Plan to succeed when it comes to preserving wealth and your legacy

Join me and my guest, Heath Goldman, CEO of ICON Wealth and Legacy Partners for insights on the following, plus many more questions.  Don't wait to plan...plan for success.

1. What do business leaders need to know to take advantage of the current estate tax exemption?
2. What the right goals for wealth as it relates to transfers?
3. Thinking about selling a business? When should you start planning?
4. What is legacy planning and why you should care?

So you want to become a podcaster!

So you’re thinking about starting a podcast.  Three years ago, so did I, and here I am with about 130 or so under my belt on a variety of podcast platforms from iTunes, Spotify, Google, Amazon music…pretty much anywhere you can listen to a podcast.

As of February 2021, there are over 1,750,000 podcasts and over 43 million episodes, up from 500,000 active podcasts from just two years ago in February 2018.

But like sports, there are a few that make it to the top…have great success, and make money.

Today on the show, I have Jeremy Slate, founder, and CEO of Create Your Own Podcast Life and Comand Your Brand, to help us navigate building your network and business through podcasting.

Have you ever thought about sitting on a board?

So, when does a company decide they need or want an advisor or to establish a board of directors?

Are you that person?

Today, at the Café is Martin Rowinski, CEO & Founder of Boardsi, an opportunity network for executives seeking to find a board position or advisory work.

Are you or your employees burned out?

Employee burnout cases have increased to the point where the World Health Organization has officially recognized it as an occupational phenomenon.  In fact, the WHO has included it in the 11^th Revision of the International Classification of Diseases. 

Dr. Sharon Grossman, author of the 7E Solution to Burnout to discusses the root causes of burnout, actions you can take to help reduce your stress, and her new book.